maybe this is your love of naming things. Maybe you call it like, this is the super casual Mahjong group or something, you know what I mean? Because we had to do this in my book club. We have a tradition that I love, which is every new year, we draw out of a hat, pick a name and give each member a book. Like I would give my friend Julia a book. So you buy a book for that person. And then we all discuss why we chose the book and we read a passage of it. And then often in the coming year, we will choose books from those gifts that people gave because we're like, oh, that book sounds so good. We all want to read it in the book group. So it's a really lovely tradition. But I have a couple of friends and I think these are the people who honestly enjoy it and love it and love to elevate things. But it was starting to get the thing where instead of giving one book, it would be two books or three books. And instead of somebody just handing you the book, it was beautifully wrapped. And the presentation was gorgeous. And finally, we just decided it's one book and it's not wrapped because the fun of it was starting to get overwhelmed by like, okay, now I have to come up with some beautiful theme and a packaging. And so we'd said, okay, we're going to dial this back. And you know what? This reminds me of Elizabeth. It's kind of what's happened to halloween because halloween used to be a very minor holiday but now i think halloween is behind christmas in terms of how much people spend on decorations yes which is fun if you like it but you just have to remember okay maybe i don't want presentation creep to set in maybe i don't want to go down this road because you can end up making Thanks. something, again, that was supposed to be easy and fun into something that's more work, and then you might not want to do it. Yeah. And another example that comes to my mind is I had these friends that were three families. This was when they had little kids, and it was like, okay, let's get together the three families every Sunday night. And it was fun, and at the beginning, the idea was take out pizza. But then over time, it got more and more elaborate, and then it really turned into a hassle to host it. But my friend had started this, and so she felt like she could be the one to say, hey, everyone, we've drifted away from the pizza party. Let's go back to pizza. And we've all got little kids. Let's keep it simple. And everybody's like, oh, yeah, let's do it. But I think people, they want to go that little extra mile, but then that starts compounding.