Yeah, and also, and maybe I'm filling in blanks here, as I often do, and maybe it's inaccurate, but I thought I was reading, like, the word neighbors, so I got the impression that, like, if you live, you know, in a wealthy area, and then these are the people around you, and you feel comfortable saying, hey, you know, come to this resort with us, like, you get the impression that, you know, there is a bit of a closeness here, or at least that these are, you know, she wasn't, like you said, just blasting this out to everybody on nextdoor.com. So, yeah, there's some familiarity there, certainly. Also, the way it was portrayed in the Times, I sort of felt maybe this, again, was the way the writer was portraying it. But it was kind of like almost an aside, like, oh, yeah, and I guess if you want to boil water, you can come here. But, like, for real, let's go to Cancun.